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Billboards…yes billboards, are having a heyday.

In the era of internet advertising, the old-fashioned format of outdoor advertising is booming. source article link: vox.com/2018/9/25/17897656/billboards-outdoor-advertising-ads It’s the era of internet advertising. The era of targeting that tracks you across browsers, platforms and across…

Out-of-home ad spending hits a new high.

The massive spread of digital screens and erosion of other mediums has helped out-of-home. source article link: wsj.com/articles/ad-spending-hits-a-new-high-as-search-ads-out-of-home-and-amazon-rise-11554462000 Marketers drove U.S. advertising spending to a new peak last year, fueled by several large ad events…as…